Optimal Ad Follow-Up

Apr 27, 2007 0 comments

It’s time to put my money where my mouth is based upon what I wrote a month ago regarding optimal ad placement.

The first thing I should mention is I’ve actually reduced the amount of ads since then. There are now only two posts that contain ads. They account for 85% of all incoming traffic, so I see no reason to bother visitors looking at any of my other posts.

Furthermore, I originally had placed two large ads at the top, but I’ve cut it down to just one and floated it to the left. The net effect of these changes is fewer page impressions, but no loss in revenue.

Observant viewers may have also noticed that I’ve added Kontera links to those two posts as well, which has been good for another $15 this month on top of my Adsense revenue.

12,781 pages divided by 27 days is around 473 page impressions per day. Perfect for paying for hosting, but tack on a couple of zeros to that number and suddenly you might just be able to quit your day job based upon how well you can monetize the traffic.

As a forewarning, I’ve been researching and experimenting with all things Adsense, Adwords, and Domaining, so you may see more posts of this nature. If you just want to read about Ruby and Rails, head over to Err the Blog.

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